Utica City FC Named MASL Organization of the Year
The Major Arena Soccer League (MASL) announced the winners of the 2019 Earl Forman Awards today including three for Utica City FC. Named after one of the founders of arena soccer, the Earl Forman Awards recognize the best off the field performances of the season.
“These awards are an incredible accomplishment in our first year,” said general manager Tommy Tanner. “It’s a true testament that when an entire organization works together with one common goal of being the best anything is possible. I am so proud to be a part of this organization and these awards would not have been possible without players, coaches and our entire front office working together as one. Our entire staff should be very proud of their efforts and I can’t wait to build on last season’s success.”
ORGANIZATION OF THE YEAR – UTICA CITY FC
Utica City FC blazed new trails in their first year in the MASL. The newly relocated club connected with their new fan-base without alienating the long-time fans of the Syracuse Silver Knights. They parlayed their success on the field to great promotions and helped their fans to connect with each player in unique and exciting ways. The team sold out their final eight games of the season and have maximized their efforts to renew and grow their season-ticket base for the 2019-2020 season.
BEST SOCIAL MEDIA – UTICA CITY FC
The Utica City FC social media team had the task of introducing the game of arena soccer to a new market of passionate fans. With creative promotions, fun commercials and great interviews, the Utica fans were able to embrace their new team and cheer them on to their first ever Eastern Division regular season title.
BEST BRANDING THEME – UTICA CITY FC
When the announcement was made that arena soccer was moving into the Adirondack Bank Center, the community was challenged to ‘Join the City’ and show their support for the club. The campaign that encompassed social media, traditional marketing, player interaction and more was successful and helped the team to sell out their final eight games of the season.
Other MASL awards included:
- BEST GAME DAY EXPERIENCE – MONTERREY FLASH
- BEST BROADCAST (ENGLISH) – MILWAUKEE WAVE
- BEST BROADCAST (SPANISH) – MONTERREY FLASH
- BEST PROMOTIONS – MILWAUKEE WAVE
- BEST SALES TEAM – SAN DIEGO SOCKERS
- ED TEPPER HUMANITARIANS OF THE YEAR – FRANCK AND UZI TAYOU
- EXECUTIVE OF THE YEAR – DAN KUENZI, MILWAUKEE WAVE
For the latest Utica City FC news visit www.uticacityfc.com or follow the team on Facebook (www.facebook.com/uticacityfc), Twitter (@UticaCityFC), Instagram (@UticaCityFC), and the Utica City FC YouTube Channel.